Friday, 7 September 2018

Grazia

Grazia

Grazia are the only weekly magazine in the market of fashion magazines, to offer a mixture of need-to-know news, relevant to the world of celebrities, fashion, beauty and culture, every week. Grazia has a highly targeted demographic of 25-45 year old women with a more AB profile readers, compared to Vogue and Elle.

Grazia was launched in Italy and has been an authority for fashion in Italy for over 75 years, it is produced in 75 countries. It has 17 million readers, 10 million copies are sold, 13 million followers on social media, 5 presences in all continents, 30+ million unique users, 600+ issues published and 75,00+ total pages. The magazine has a circulation of 102,859, a readership of 225,000, 754,024 page impressions and 926,378 followers across Facebook, Twitter and Instagram.

Grazia also has Grazia Online which is an online fashion, lifestyle and news website for exciting and most relevant news, which are updated everyday. They also have social channels, to see readers interested and updated through the day, 7 days a week.




Wednesday, 5 September 2018

Bauer Media Research

Bauer Media

Bauer media is the UK's most influential media brand network.

The magazine brands they own vary in different categories which are magazine, radio, digital, TV and events, however the only fashion magazines they own are Grazia. Below are some of the examples of magazine brand they own:




However its a very competitive market as its hard to get your title and magazine established so magazine titles will come and go but only the best ones will have a place in a competitive market.



Tuesday, 19 June 2018

Examples of women fashion magazines

Marie Claire front cover and contents page

Cosmopolitan front cover and contents page 

Vogue front cover and contents page


Tuesday, 5 June 2018

Fashion Magazine Contents







Fashion Magazine Websites

There are a number of fashion magazines that now have an online version of the magazine, so you can be updated 24/7 on fashion and fashion news.

From research I have found some of the top fashion magazines:
Sources: www.topyaps.com and www.businessoffashion.com
  • Vogue

  • NY Times Times Style Magazine
  • Elle
  • Look
  • Cosmopolitan
  • GQ
  • Fashion 
  • Harpers Bazaar
  • InStyle
  • Teen Vogue
  • Fashionista

Monday, 23 April 2018

Women's magazine ABCs

Women’s magazine ABCs for the six-month or twelve-month period to the end of December 2017:
Publication
Circulation total
Year-on-year % change
UK/ROI % Actively Purchased 
Free Copies
Months in audit period
Stylist
400,359
-1%
400,359
6
Cosmopolitan
351,338
-14%
84%
55,674
6
Prima
238,753
-8%
92%
19,433
6
Vogue
190,032
-3%
81%
2,087
6
Elle (UK)
168,850
0%
50%
24,082
6
Red
166,128
-10%
80%
29,442
6
Marie Claire
157,412
2%
64%
52,885
6
Women’s Health
132,728
2%
74%
33,481
6
Grazia
102,859
-16%
87%
12,107
6
HELLO! Fashion Monthly
80,899
9%
100%
6
Vanity Fair
72,038
-5%
57%
11,317
6
Look
57,110
-37%
100%
7
6
Health & Fitness
9,359
-23%
100%
16
12

Glamour has a total circulation of more than 275,000.

Cosmopolitan is an international fashion magazine, first published in 1886, with articles on relationships, sex, health, careers, self-improvement, celebrities, fashion, and beauty and it has 64 international editions.

Stylist is distributed free every Wednesday, Stylist is a women’s magazine that first appeared in 2009 as a complement to ShortList.

Glamour was launched in the UK in April 2001. Sixteen years later, in October 2017, it was announced that publication of the monthly edition is to end at the end of 2017. 


Statistics

Women's lifestyle and fashion magazines ranked by print retail sales volume in the United Kingdom (UK) in 2017 (in copies sold)


Women's lifestyle and fashion magazines ranked by total combined circulation in the United Kingdom (UK) in 2017 (in copies sold)

The most popular fashion magazine in the UK is cosmopolitan as it has the highest total combined circulation and highest retail sales volume.
Vogue is the worlds leading women's fashion magazine.